Collection: Yup! Zipped Pouches & Pencil Cases – Food-Shaped Gifts

Yup! is the food-shaped pouch range from Japanese brand Marushin. Every design starts from real packaging, so you get a tin of caviar with a zip along the lid, a ketchup bottle that holds your pens, and a slice of strawberry cake that works as a makeup bag. Soft-touch, embroidered and made to raise a smile.

• Tall bottles and cans for pens, brushes and everyday stationery
• Flat tins and cartons for makeup, cables and odds and ends
• Fish pouches with a keyring for coins, keys and lip balm
• Cakes and fruit with a proper gusset, roomy enough for a makeup bag
• Eco pouches with a fold-away reusable shopping bag inside

Not sure which size you need? Read our guide to the Yup! range, with dimensions, materials and our three favourites. A portion of every Yup! sale goes to school meals through the UN World Food Programme.

The full range is on the shelves at Callender Street too, so you can pick them up and squeeze them, which we recommend.